So It's Free - So What?
is free should
do what you expect it to; you
can expect to use it; it doesn't cost anything.
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When the kids get a free toy in their morning
cereal and they realize it isn't what they were
hoping for - they drop it or forget it. However
the feeling of frustration from this happening
reappears when they search out the next toy.
Don't we, as adults do that too? We all get lots
and lots of email telling us an e-book is free
if we do this or watch a free video if we do
that, or get a free website if we do something
they have figured out we might do for it.
Sometimes we do it but not near as often as
the sender thought we would. Why do we do it?
We all know that it is a ploy or a carrot on a
stick for something we probably don't want or
ever thought of. And there are some people
that don't think things through and just
because it is stated as free - they'll take it.
Usually they don't do anything with it or even
want it but hey - it was free.
Say you decide that an offer for free leads
is a good deal as you need leads, how do
you determine how many times these leads
have been given away to how many marketers?
How old are the leads? Or, how genuine are
they? Folks have gotten wise to leaving their
email information on sites and quite often
give misleading information. How many of
those are you getting? Have the leads been
double-opted before you got them or do you
have to do that process too? So you really
don't know what you are getting do you? All
you need is one spam complaint filed with the
right web site and you will be shut down. So
you have to be pretty careful here don't you?
Okay. So what about free web sites? What
are the issues there? Do you know? How many
other businesses are advertising on this free
website which you have to put up with? Is
the website appearance respectable or are
there flash banners or distracting graphics
on it too?
Is this free web site really
what you want to
represent you? How much control do you have
over the entire page? Does it tell the world
this free web site is free and who gave it to
you? Does that satisfy what you want to tell
the world about yourself? Hmmm.
So Why is this being discussed?
It is being discussed because we
gotten blasť about this type of
article and because we are
free services on this web site
deserve some thought and then use.
are not casual offers nor are they
sucker you into something which
ultimately hit your back pocket or
That is really the key. Getting
Of course Free is being used as a
get you involved, but the real
what are you getting involved
with? We have
tried to be very clear with our
Walk around what is being offered
Are you going to use it? Is it
that would dovetail into your
business. Will it save you time?
be better to buy it? Are you
whole program? Would just a
meet your needs? Are there any
that are not obvious? How big is
curve? See! Free sometimes costs
obligation and computer space.
The other thing is some marketers
because they offer something,
free we are all going to jump at
that is often proven correct which
sometimes we let good offers go by
have gotten jaded with the whole
effort employed by too many.
Besides the E-Books being offered
at the end
of this page, we are also offering
E-Book that will greatly help you
marketing efforts for your own
ventures. Isn't that what you
So give it a read and find
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